Going/Coming Magazine

A Unique Magazine Concept for Travelers

Based on the idea of departures and arrivals, Going/Coming Magazine is a one-of-a-kind publication that caters to the diverse interests of travelers. Designed by Catarina Jordão, this magazine offers a fresh and engaging approach to the travel genre, focusing on both the excitement of going and the comfort of coming home.

Going/Coming Magazine is divided into two distinct parts: Going and Coming. The Going section explores European cities, travel experiences, and provides useful tips for those planning their next adventure. Each edition features a passport of a celebrity traveler, known as the "Republic of Travelers," which includes personal information about the individual and an exclusive interview.

The Coming section of the magazine shifts the focus to the idea that the best part of any trip is returning home. It delves into home decoration, cooking, activities to enjoy with family, and articles that enhance the experience of being at home. This section aims to inspire readers to appreciate and make the most of their own living spaces.

What sets Going/Coming Magazine apart is its innovative design. It is essentially two magazines in one, with readers starting by flipping through the Going section and then flipping it over to read the Coming section. When both magazines meet, there is an index that guides readers to the different parts. This unique format adds a tactile and interactive element to the reading experience.

Going/Coming Magazine is printed using digital print technology and utilizes four different types of paper to enhance the visual and tactile appeal. The passport bookbinding technique adds a touch of elegance and sophistication to the overall design.

Since its inception in 2012, Going/Coming Magazine has garnered recognition and accolades. It was awarded the Silver A' Design Award in 2014 for its outstanding creativity, technical expertise, and innovative approach. This prestigious award recognizes designs that exemplify excellence and innovation in the field of print and published media.

Going/Coming Magazine is a testament to Catarina Jordão's ability to create a captivating and visually stunning publication that appeals to a wide audience. By focusing on the themes of departure and arrival, this magazine offers a unique perspective on travel and the importance of feeling at home. Whether you're planning your next adventure or looking for inspiration to enhance your living space, Going/Coming Magazine is a must-read.


Project Details and Credits

Project Designers: Catarina Jordão
Image Credits: Catarina Jordão
Project Team Members: Catarina Jordão
Project Name: Going/Coming
Project Client: Catarina Jordão


Going/Coming IMG #2
Going/Coming IMG #3
Going/Coming IMG #4
Going/Coming IMG #5
Going/Coming IMG #5

Read More on Design Radiant